We believe in feeding raw diet adjusted to meet your pet’s nutritional requirement at their current life-stage
Your pet’s nutritional demands change during these life stages
It is beneficial to feed your pet based on their current life stage
to guarantee your pet is getting the PROPER NUTRITION to improve their HEALTH, IMMUNE SYSTEM & LIFE QUALITY
The guidelines produced by the NATIONAL RESEASRCH COUNCIL(NRC) are tailored to a dog or cat’s age, size, activity level & health status. We believe the practice of
feeding your pets at their current life stage in accordance with
NRC’s guidelines has more LONG TERM HEALTH BENEFITs to your pets than those whose do not.
We believe in preventative nutrition by feeding
your pet with food that meets their necessary nutrition
needs, not just the generic needs of canines or felines.
OUR GOALS OF THE LIFE STAGE NUTRITION ARE FEEDING FOR PEAK PERFORMANCE, HEALTH & LONGEVITY
MANY PET FOOD on THE MARKET SHELVES:
DECEIVING INFORMATION
FORMULATED TO MEET NUTRITIONAL NEEDS OF PUPPY / KITTEN OR ADULT/SENIOR YET STATED “SUITABLE FOR ALL LIFE STAGES”
ABOVE OR BELOW YOUR PET’S NUTRTIONAL REQUIREMENTS BASED ON THEIR LIFE STAGES
MAY RESULT IN SUBPAR PERFORMANCE, OBESITY OR WEIGHT LOSS & GENERAL POOR HEALTH
While it may be more convenient to offer the all purpose diet regardless of size, age or activitly level, we truly desire our pets to thrive, not just survive during their entire life, it is logical to “FIT THEM WITH NUTRITION” to the exact needs of each life stage & to extend their quality of life
DID YOU KNOW?
ADULT MAINTENANCE
(ADULT/SENIOR)
Some owner misguidedly think that by changing or mixing the variety e.g. different meat proteins to their pets, it will make up for the nutrient deficiency over time. This is not true unless you analyse the diet. Changing food by feeling only is detrimental to your pets’ health in the long term.
So, it is vital to feed them a complete & balanced diet for their overall health. Adult maintenance also includes senior dogs. They can be fed twice a day depending on their ideal adult weight & activity level.
GROWTH & REPRODUCTION
(PUPPY/KITTEN)
Unlike adult, puppies/kittens lack the ability to regulate nutrients & require complete and balanced nutritional for essential nutrients every day. In addition, puppies/kittens have different micronutrient requirements compared to the adult. They also have different requirements for amino acids, vitamins, mineral & fats compared to adult and these nutrients must be provided in adequate amounts in the diet
Puppies & kittens have higher nutritional demands than adult, due to their high energy demands. Several appropriate portions of the right food mix with more regular feedings are required.
"YOUR PET DESERVED TO BECOME
HAPPIER, HEALTHIER WITH LONGER LIFE SPAN"